Embroidery VS Printing: How to Choose Bag LOGO Custom Craft

Embroidery and printing are two most widely used LOGO customization crafts, each possessing unique advantages and applicable scenarios. Many buyers feel confused when choosing proper craft. Colefa professionally compares two crafts to help clients make reasonable selection. Screen printing is the most cost-effective basic craft. Its advantages lie in low production cost, fast mass production speed and bright color display. It fits large area simple text, brand marks and geometric patterns, widely applied to tote bags, shopping bags and promotional canvas bags. The defect is that surface flat printing has no three-dimensional sense and is easy to wear after long-term frequent friction. Heat transfer printing belongs to fine printing craft, capable of restoring complex color patterns, portrait patterns and gradient details completely, smooth surface without hard glue feeling, suitable for fashion casual bags and personalized customized bags. Embroidery craft uses thread stitching to form LOGO, with strong three-dimensional texture, excellent wear resistance and never falling off or fading. It greatly improves bag grade, perfect for leather bags, high-end backpacks and gift bags. Its shortcomings are relatively higher cost and longer production cycle. In actual order matching, low-budget promotional orders choose screen printing; personalized delicate patterns select heat transfer; high-grade brand customized products adopt embroidery craft. Our factory masters all above crafts, recommending the most suitable solution according to buyer budget, bag style and usage positioning.